Article Marketing Plan: Steps To Create One?

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Article Marketing Key Steps:

If you are interested in getting free search engine website traffic than you need to take a look at article marketing. The key is having a solid article marketing plan. Your plan must include a set number of articles to publish per month. You must follow through and stick to your guns and make sure you publish the number articles you have set in your plan for each month.

My article marketing plan calls for to write and submit 1 article per week for my fishing site, now some weeks I write more, but never less than 1 per week. You are probably thinking why only one article a week , why write and submit dozens of articles a week? Well you need to understand you are building a foundation for your business so quality of your articles is key to building a on-line respectability. Remember your goal to be recognized as a expert in your Selected niche market.

Also article marketing is not a quick hit marketing technique that will get you 1000’s of hits to your website. Your traffic will grow gradually over time. There are no guarantees on how much website traffic you will receive but I can guarantee that the traffic you do receive will be highly targeted and that is best kind of website traffic you can receive. Just for example I have been using my article marketing plan for approximately two years now. My plan has been very successful and I have doubled my sales through my fishing site over this time.

I have identified below some key steps you can use to develop your own marketing plan.

#1 Like I said in my opening paragraphs above you need to identify your “niche” market to be successful with your efforts. The more specific you can be with your article marketing plan the more success you will have. You will build your whole plan based on what you choose in this step, that is why I have Identified it as #1.

#2 Create a keyword , keyword phrase list of at least 50 keyword phrases. These words need to be associated with the “niche” market you have chosen. {I do not recommend you start out targeting single keywords, select keyword phrases about your niche that are two and three words in length. Concentrate on using keyword phrases that are two and three words in length.} The reason I say this is because writing articles that concentrate using just single keywords are very hard to get listed on search engines. It is much easier to get listed with two and three keyword phrases. To develop your keyword phrase list go to Google Adwords and use their free keyword tool. It is an excellent marketing tool. Just enter a single keyword that is specific to your niche and the Adwords system will generate a keyword phrase list of two, three and more words. Concentrate on using the two and three word phrases for your article marketing efforts.

#3 Start writing articles that use some of the keyword phrases from your list . I typically will focus on using three different phrase for each article. As a rule of thumb I try to write articles that concentrate on three keyword phrases. Each new article I write concentrates on 3 new keyword phrases or a variation of existing ones I have used. When you are writing your articles make sure that you do not repeat your keyword phrase but every 100 words. For example, if I were going to write an article that included “crappie fishing” in my first paragraph , then I could not repeat this phrase for 100 words. There are some twists you could use like mixing it up and instead of using “crappie fishing you could use “crappie angling” Its up to you. Just don’t repeat the same phrase in a 100 word count, the search engines penalize you for doing so and your article will not score well. There are ways to write your article using key word phrases without compromising the quality of your article so always proof read your article at least several times before publishing.

#4 Your next and final step is creating and developing a good article directory list to submit your articles too. There are some steps to this that I recommend you use because all article directories are not created equal. You need to build a list of directories that prioritized by their Google rankings. First thing you need to do is go to Google and type in “article directory” in the search box. You will get a list of thousands of sites. There are two sites you must put on your list right now and they are ezinearticles.com and searchwarp.com. I use a free Google ranking tool that is simple to use to locate each sites ranking. Type in the following keyword phrase “website ranking tools for Google” at Google’s search box to find a free ranking tool suitable for you, or just e-mail me and I send the link I use. Concentrate your list on rankings of “6”,”5”,”4”,”3” . Article directories with these rankings will get you the most website traffic.

Well folks that should do it! Good luck with your article marketing efforts may success come your way!

Mark Fleagle owner of the article-miracle.com is an expert author at Ezinearticles.com and a silver member at Searchwarp.com Learn how to increase your website traffic using article marketing the right way! Learn why the most successful website owners have migrated to Article Marketing Automation Details Here: http://www.oldfishinghole.com/article-marketing-strategy.html

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